Granth Infotech PVT. LTD. Blog

Introduction Imagine having a sales representative who never takes a break, never calls in sick, and never asks for a raise. That’s exactly what your website does in today’s digital world. While you sleep, spend time with family, or focus on growing your business, your website keeps working—welcoming visitors, presenting your value, and guiding them smoothly toward making confident purchase decisions. I’ve seen countless business owners who still think of their website as just a digital business card. They’re missing out on one of the most powerful tools available today. An effective digital sales strategy transforms your website from

Mobile marketing has become the backbone of successful customer relationships, but many businesses still rely on single-channel approaches that leave money on the table. Bulk SMS & WhatsApp messaging boost customer engagement and conversions by meeting customers where they already spend their time – on their phones. This guide is for business owners, marketing managers, and entrepreneurs who want to build stronger customer connections and drive more sales through direct mobile communication. Whether you’re running a small local business or managing marketing for a growing company, these messaging strategies can transform how you connect with your audience. We’ll explore

Artificial Intelligence (AI) has evolved from a futuristic concept to a decisive force shaping modern businesses—especially E-commerce. At its core, AI refers to machines and software capable of learning, analyzing data, recognizing patterns, and making independent decisions with minimal human involvement. In the world of E-commerce, where competition is fierce and consumer expectations rise every day, AI has become a fundamental driver of innovation. Its ability to automate workflows, predict customer preferences, and streamline complex operations has made AI not just an advantage, but a necessity. Today, brands that adopt AI early are witnessing faster growth, higher conversions, and